Lessons in applying Web 2.0 to construction PR and marketing

My talk to the Chartered Institute of Marketing’s Construction Interest Group (CIMCIG) at the Building Centre in London was something of a gallop through some basics of social media before looking at how the tools and techniques are actually being applied in the architecture, engineering and construction (AEC) market, including Be2camp.

Read the whole blog post – now at http://www.blog.pwcom.co.uk/2009/09/11/lessons-in-applying-web-2-0-to-construction-pr-and-marketing/


Leave a comment

Filed under AEC, marketing, PR, Twitter, Web 2.0

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s