Monthly Archives: December 2009

Ban social media, lose the marketing war, lose staff

… too many companies block access to tools like Facebook and Twitter just as they used to restrict access to the internet to a few carefully selected websites; “And these companies’ sales teams wonder why smaller competitors always seem to have got into customers first”.

Original blog post now at http://www.blog.pwcom.co.uk/2009/12/18/ban-social-media-lose-the-marketing-war-lose-staff/

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Filed under AEC, marketing, networks, recruitment, Twitter, Web 2.0

Let’s be positive on social media: issue guidelines not bans

… over half of UK organisations are restricting employee access to social media websites such as Facebook and YouTube due to the threat of litigation. … The restrictions probably arise due to the lack of guidelines governing use of social networking tools in the workplace.

The whole blog post is now at http://www.blog.pwcom.co.uk/2009/12/18/lets-be-positive-on-social-media-issue-guidelines-not-bans/

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Filed under marketing, networks, PR, Twitter, Web 2.0