Category Archives: RSS

For online-only B2B media, Twitter matters

Avatar for Construction EnquirerFor the last year I have been following the Construction Enquirer, an online-only free news publication established in April 2010 by former print journalists Aaron Morby and Grant Prior. As the business model of traditional B2B industry publications has come under pressure from online sources, it has been interesting to watch the Enquirer‘s advertising-funded progress.

This blog post is now at http://www.blog.pwcom.co.uk/2011/04/15/for-online-only-b2b-media-twitter-matters/

Leave a comment

Filed under AEC, branding, marketing, media, mobile, networks, RSS, Twitter, Web 2.0

Fuelling the CIPR conversation

CIPR - The ConversationI already overuse the word “conversation”. Now it seems my professional body, the Chartered Institute of Public Relations, is set to add to my use of the term.

Blog post now at http://www.blog.pwcom.co.uk/2011/04/05/fuelling-the-cipr-conversation/

Leave a comment

Filed under AEC, blogs, construction collaboration, marketing, networks, PR, RSS, Twitter, Web 2.0

Social media firmly on the construction marketing radar

Web 2.0 now firmly on the construction marketing radar

At a February 2009 event, I was almost a lone voice in talking about social media to a construction marketing audience, but there has clearly been a significant shift in people’s thinking since then.

This whole post now at: http://www.blog.pwcom.co.uk/2010/11/26/social-media-firmly-on-the-construction-marketing-radar/

Leave a comment

Filed under AEC, blogs, construction collaboration, marketing, media, mobile, networks, PR, RSS, Twitter, Web 2.0, wikis

MyTaptu – news at your fingertips on your smartphone

Some organisations still think that everyone looks at their website via a conventional computer browser. “What about those people on the move?!” I shout. “Do you know how crappy your website looks like when I view it on my phone? Do you know how long it takes to download your page, and how frustrating it is to navigate?!

MyTaptuThe Taptu search engine helps mobile users find websites that are optimised for touchscreen viewing, and now you can download an application that allows you to select your favourite news topics and RSS feeds, and to view streams geared for mobile users.

This post now at http://www.blog.pwcom.co.uk/2010/11/09/mytaptu-news-at-your-fingertips-on-your-smartphone/

Leave a comment

Filed under AEC, blogs, mobile, networks, PR, RSS, Twitter, Web 2.0

A public PS: Paul

Looking back at my open letter to Paul Morrell, UK chief construction advisor, I realised that it would probably need to be printed out and posted to him, or at the very least emailed, so perhaps we need a post-script….

And he replied!

Whole post now at http://www.blog.pwcom.co.uk/2009/11/30/a-public-ps-paul/

1 Comment

Filed under AEC, blogs, networks, PR, RSS, Twitter, Web 2.0

Resistance is futile!

… In many cases, it is simply a lack of awareness of the opportunities presented by social media. It is tempting for businesses, for example, particularly in a time of recession, to believe that social media could be distracting and time-wasting, as opposed to potentially opening up new and cost-effective channels of communication. …

The whole blog post is now at http://www.blog.pwcom.co.uk/2009/09/15/resistance-is-futile/

Leave a comment

Filed under AEC, blogs, marketing, PR, RSS, Twitter